Snowplow’s out-of-the-box enrichments allow you to add richness, such as geography, browser, operating system or campaign parameters, as well as the ability to enrich your data against your own 1st party of 3rd party data sets.
By default, the following enrichments are enabled by default in the Quick Start Enrich module:
- Follow these instructions, updating the
anonSegmentsaccording to the number of octets/ segments that you would like to be anonymised
- Now when you query your events you should find that the
user_ipaddresshas been anonymised
Note that the IAB and IP Lookups enrichments require a 3rd party database to function.
To disable any enrichment, you can follow these instructions.
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