Collecting data with Trackers and Webhooks

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Ruby Tracker

Early Release

The Snowplow Ruby Tracker allows you to track Snowplow events in your Ruby applications and gems and Ruby on Rails web applications.

The tracker should be straightforward to use if you are comfortable with Ruby development; any prior experience with Snowplow’s Python TrackerJavaScript TrackerLua Tracker, Google Analytics or Mixpanel (which have similar APIs to Snowplow) is helpful but not necessary.

The Ruby Tracker and Python Tracker have very similar functionality and APIs.

There are three main classes which the Ruby Tracker uses: subjects, emitters, and trackers.

A subject represents a single user whose events are tracked and holds data specific to that user. If your tracker will only be tracking a single user, you don’t have to create a subject – it will be done automatically.

A tracker always has one active subject at a time associated with it. It constructs events with that subject and sends them to one or more emitters, which sends them on to a Snowplow collector.


If you’d like to learn more about Snowplow Insights you can book a demo with our team, or if you’d prefer, you can try Snowplow technology for yourself quickly and easily.