Collecting data with Trackers and Webhooks

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This webhook integration lets you receive Unbounce form submit events.



First login to Unbounce and click on the title the landing page for which you want to configure the webhook (in this example “Wayfaring”):

In the page configuration click Webhooks:

..and then click Add Webhook:

  • For the this field you will need to provide the URL to your Snowplow Collector. We use a special path to tell Snowplow that these events are generated by unbounce:
http://<collector host>/com.unbounce/v1
Code language: HTML, XML (xml)
  • Then select the Send all transcripts automatically and/or Send offline messages according to your needs (2). As of the time of writing (15.12.2017) no other events are directly supported so do not tick Send all events.

If you want, you can also manually override the event’s platform parameter like so:

http://<collector host>/com.unbounce/v1?p=<platform code>
Code language: HTML, XML (xml)

Supported platform codes can again be found in the Snowplow Tracker Protocol; if not set, then the value for platform will default to srv for a server-side application.

Once the URL has been configured click Next:

If you decide to Configure Field Mapping in the webhook dialog, configure only fields in Unbounce Form Info (1), not in Unbounce Page Info (2):

Once you click the Done button you are ready to receive events about your client chat interactions from Unbounce.

If you’d like to learn more about Snowplow Insights you can book a demo with our team, or if you’d prefer, you can try Snowplow technology for yourself quickly and easily.